Beep beep: Today kicks off Amazon Prime Day, and a number of sought-after Apple products — including Apple watches, AirPods, and iPads — are on sale as part of the two-day event.

Now is the time to treat yourself to a device you’ve been eyeing (or, as is often the case with easily-lost AirPods, need to replace). These deals can also come in handy if you’re trying to knock out some holiday shopping early. You’ll be so darn proud of yourself once December rolls around.

Keep reading to see the best Apple products on sale for Prime Day and don’t hesitate to hit “But It Now.”

Don’t forget to sign up for Amazon Prime to take the most advantage of these discounts. As a member, you’ll get benefits and deals on fast shipping, streaming TV and movies, grocery rewards, and so much more.

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