“I think an ad with those three would be a good start. ‘Wisdom, experience, a steady hand, getting things done. What’s wrong? What’s the problem here?’”

Murdoch, of course, heads up the conservative media empire that owns Fox News, which helped Trump to victory in 2016, supported him throughout his presidency and promoted his lies he beat Biden in the 2020 election.

Biden, 80, has faced mounting scrutiny over his age ahead of the 2024 election. Recent polls have shown poor approval ratings and indicated a majority of voters believe he is too old for the presidency.

The Biden campaign recently invested in a costly ad blitz in key swing states in an apparent effort to address those weaknesses. One ad, for example, shows Biden’s visit to war-torn Kyiv in February, which analysts interpreted as an attempt to showcase the president’s energy and vitality.